Our love for coffee is not only in every single bean, but also in the packaging – honored with the most prestigious international awards.
For us, coffee is a fine art. It begins with the cultivation of the highest quality beans in the best regions of the world, continues with the combination of delicious aromas, and extends to the elegant packaging of the black gold.
As a unique trademark, our giraffe is reminiscent of the Biedermeier era and the tradition of Viennese coffeehouse culture. When Europe's first live giraffe arrived at Vienna's zoo in 1828 (a gift to the Emperor), it triggered a wave of fashion that spread to the coffeehouses. Coffee à la Giraffe was all the rage and a symbol of international lifestyle.
With our loving illustration in the Biedermeier style, we have created a design that combines tradition and modernity, coffee culture and art. And we've also added a little bit of Viennese humor (the famous “Schmäh”), or have you ever seen a giraffe with princess shoes, a headdress, and a pipe?
Our design is not only appreciated by coffee lovers who place Bieder & Maier in their homes as a stylish decorative element. It has also won the most prestigious international awards, from the Red Dot Award, the German Brand Award, and the European Design Award to the award for the world’s best packaging at the ADC New York. And because our coffee art goes beyond that, even our Bieder & Maier Airport Café was honored as the best in the world.